For creative entrepreneurs trying to make their mark, it’s essential to have a clear idea as to what your brand should be in order to help potential customers find you. The key to any successful business is having an effective brand strategy that sets you apart from the rest of your competition, and right now, a lot of us are competing online where there are thousands of people trying to do the same…
Read MoreI saw an image a photographer shared once from a senior portrait session where she had her client stand in front of a graffiti wall, only to realize that there was a massive penis behind the client. Of course this was once she had already delivered her photos to the client and shared them online. Talk about awkward. Today we’re talking about setting up your photographs - the little details that can be forgotten in the moment but can be avoided with practice.
Read MoreI'm so honored to be featured on my (new) good friend Maya's blog for Preoccupied Bride! It's always fun to talk to other creatives about my story of chasing my dream to become a photographer because it hasn't been a straight forward or simple path. My goals have changed along the way and I've had to adapt as I go, so it was awesome to share some advice for aspiring photographers and creative entrepreneurs for pursuing their passions...
Read MoreLightning is possibly the most important part of a photograph - because without any lighting, ya ain’t got a photo! This part of The Aspiring Photographer series focuses on natural light photography, because most beginning photographers don’t have the time or resources to invest in studio or artificial lighting - plus, I think natural light looks the best and is the most fun to work with...
Read MoreI met Hanna for the first time at Maison Parisienne (no, I don't know how to pronounce that) for coffee and immediately knew I liked her - she's one of those thoughtful people where you can see the cogs turning continuously in her head when she speaks to you, listening to your words and making connections that are wildly helpful and unique. She's seriously so smart and genuine...
Read MoreNothing screams daughter of the year like a handmade gift you created for your mom, amiright? Well lucky for me I happened to be photographing an incredible, handmade dreamcatcher crafting event at Indigo & Violet Studio for The Glossary on the day I went home to visit my mom for her birthday. Stars aligned for this, y'all. Not only was this event a great coincidence in terms of birthday present gifting, it was also a super fun and creative way...
Read MoreEvery photographer starts somewhere, right? But if you’re just starting out with your camera or you consider yourself pretty secure and want to take your art to the next level, it can still be a little overwhelming to know where to start. I decided to create The Aspiring Photographer Series because I know what it’s like to start trying to figure out photography and feel like you’re getting lost in all of the endless tutorials you can find on YouTube.
Read MoreI walked over to the middle of the cafeteria-style room to find Kat hidden behind bushels of flowers that she had brought for the styled shoot with my good friend Alisha who I was assisting that day. I bent down and started smelling the flowers and got to talking with the amazing woman behind the flower farm (yeah, it's a thing) in Illinois, called Wilrett Flower Co. If y'all aren't aware...
Read MoreBig arching antique windows overlooking River North set the mood for the location of Creative Women's Co. Chicago Retreat at the Freehand Hotel. A handful of laughing women were putting together swag bags full of goodies from local creatives to give the women coming in from out of town for the retreat. I was lucky enough to spend the weekend with those incredible women - seminars filled with talks about setting boundaries in your life and business by Heather Vickery of Vickery & Co., calligraphy sessions to learn how to express emotion through words led by...
Read MoreCollaboration and partnerships are valuable tactic for growth in new (and not so new!) businesses. They provide room for creativity, building long lasting relationships and are a great investment in your business with little (or no) overhead costs...
Read More
