I feel like no one would fight me on saying that Pinterest is a fantastic source for finding inspiration - right? There's like millions of photos to use for ideas when you're planning personal branding photography, of all different styles and moods and it's super likely that you can find photos that reflect the style you're going for when it comes to your own photography in your brand. But the thing that's tough about Pinterest is that it's easy to feel like anything that you create in a photograph could be misconstrued as mainstream or like you're copying another creative…
Read MoreIf you're a service based business like a life coach, an event planner, a business strategist, a podcaster or some other type of creative that doesn't necessarily have a product to show on social media, it can be hard to know what types of photos to share and how to connect visually with your audience - and that can be a problem. Humans are visual beasts; our brains process images faster than text (like, 60,000 times faster) which makes visual communication so valuable in the creative entrepreneurs tool belt and something that when utilized strategically can help our audiences connect with our services…
Read MoreWe all want to provide a beautiful, value-driven brand experience to our dream clients - the kind that speaks to the care we put into our work, that visualizes the experience we create, and helps potential clients want to be a part of the brand. Whether you're just starting out in building your brand experience, or you're an old pro who wants to upgrade where you're at - this post will help you figure out where your brand experience is on point and where you can improve…
Read MoreThere are so many myths that are easy to get wrapped up in for creative entrepreneurs - that our industry is too saturated which is why we aren't booking any clients, that we aren't interesting enough to share parts of our personality that will connect with our dream audience, and that it's next to impossible to stand out in such a competitive market. But the problem with these ideas is that they can be paralyzing - yes, there are a ton of creative entrepreneurs out there and yes, it's very competitive, but focusing on the negative, scary parts of our creative industries can make us feel so discouraged that we stop trying at all…
Read MoreConsistency is key in a lot of aspects of business for creative entrepreneurs - but for the soloprenur's who are the face of their brand, a cohesive brand is even more important in building trust with your potential clients and creating a unique experience that will get your clients raving to their friends about you. What does having a strong, compelling and cohesive brand do for your business? It builds a brand experience that your dream audience will seek you out for…
Read MoreFor creative entrepreneurs trying to make their mark, it’s essential to have a clear idea as to what your brand should be in order to help potential customers find you. The key to any successful business is having an effective brand strategy that sets you apart from the rest of your competition, and right now, a lot of us are competing online where there are thousands of people trying to do the same…
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